Creating Content: Building the Heart of the Site



The content of your web pages – the message/information you present to your visitors – is the reason for your site’s existence, so this step is critical. Many website projects bog down waiting for busy staff members to create material to fill the site.

With an experienced writer on staff, we can help. We can integrate existing copy (sometimes from printed marketing materials) with up-to-date information from interviews with the staff. We can select relevant photos from stock libraries, and where needed arrange for custom photography. We can even augment this with our own research into your organization, your industry, and your markets to build a rich, informative, interesting site with minimum impact on your staff’s time.